Imagine Film Festival
Brand Identity, UI Design & Social Media
By embracing and celebrating weirdness. Weird can be anything, it is questioning the norms, distinguishing from the mainstream. The new positioning ‘Weird is Wonderful’ is an ode to the weird, and brings back the experimental, playful side of sci-fi, fantasy, anime and horror. Because even though Imagine’s film program can often be thought-provoking, in the first place it’s just fun and weird.
Client: Imagine Film Festival, 2022. Together with KesselsKramer
